The Sandbox (SAND) Strategic Partnership with Ubisoft | Metaverse World Featuring Voxelized Rabbid Characters | 2022 Invasion

2 min read

The Sandbox (SAND) Strategic Partnership with Ubisoft | Metaverse World Featuring Voxelized Rabbid Characters | 2022 Invasion

As of February 8, the subsidiary of Animoca Brands and the decentralized virtual world game, The Sandbox, announced a partnership with Ubisoft, a French video game company. According to the announcement, Ubisoft will have its own land in the metaverse, and voxelized versions of Rabbids’ characters will be the first creatures to inhabit it.

The Sandbox Partners With Ubisoft, Multimedia Game Franchise Owner to Bring IP Elements to the Sandbox Gaming Metaverse

Ubisoft and the Rabbids are coming to the blockchain-based virtual world The Sandbox, according to an announcement from the company. The gaming giant Ubisoft is well known for its multimedia franchises including Assassin’s Creed, Far Cry, Tom Clancy’s, Prince of Persia, Rabbids, and Rayman.

The Sandbox says the project has “strategically partnered with Ubisoft to introduce Ubisoft game IP elements to The Sandbox gaming metaverse.” To start, Ubisoft is bringing characters from the franchise Rabbids, a spin-off video game stemming from Rayman.

The Rabbids Invade the Metaverse as The Sandbox Partners With Gaming Giant Ubisoft
The Rabbids video game franchise is extremely popular and in mid-June 2021, it was said that the title Mario + Rabbids Kingdom Battle sold more than 7.5 million units. Statistics from June 2019 detail that the entire Rabbids series of video games have sold more than 20 million units worldwide.

Over the years, the Rabbids series of video games and shows have become popular, as IGN said in 2006 that the game is “engaging and addictive and the title’s sense of humor is in a league of its own.” Ubisoft has already stepped into the world of non-fungible token (NFT) technology by showcasing Tom Clancy’s gaming series, with NFTs that leverage the Tezos blockchain.

In The Sandbox metaverse, Ubisoft will produce an entertainment zone with interactive experiences. The press release sent to News details voxelized versions of Rabbids’ characters and items will be introduced. Guillaume Mammi, Ubisoft’s senior manager of new business and partnerships, said the firm looks forward to joining the blockchain metaverse world.

“We’re excited to bring the Rabbids to The Sandbox community and to empower players to create their own original experiences incorporating elements of our gaming IP. We can’t wait to see how they make the Rabbids’ world their own,” Mammi said. The Ubisoft executive added:

The Sandbox is an obvious new fun playground addition to the long list of Rabbids world invasions, and a great opportunity for Ubisoft to experiment a metaverse experience for its brands.

The Sandbox Co-Founder Says ‘Ubisoft Has Proved Its Ability to Stay at the Forefront of Innovation’

The Sandbox’s native toke sandbox (SAND) is ranked 36, in terms of the top crypto market capitalizations, among 12,474 cryptocurrencies. SAND has a market valuation of around $4.6 billion today and year-to-date, SAND’s value against the U.S. dollar has climbed more than 3,400%.

Statistics from indicate in terms of all-time NFT sales, The Sandbox is ranked the ninth-largest with $364.1 million in sales. Out of the $22.9 billion worth of metaverse-based tokens by market capitalization, the SAND token is third below the metaverse-competitors decentraland (MANA) and axie infinity (AXS).

In addition to Ubisoft, The Sandbox has been making various partnerships with well known brands and celebrities since the project’s inception. Partners include Adidas, Warner Music Group, Atari, The Smurfs, Care Bears, and Snoop Dogg.

Sebastien Borget, COO and co-founder of The Sandbox said in a statement sent to News that “Ubisoft is a global game company that proved its ability to stay at the forefront of innovation.”

“We welcome Ubisoft into the open Metaverse as we work together to create new possibilities for players, fans, and creators with blockchain and Web3,” The Sandbox executive added.

Tags in this story
Adidas, Atari, Blockchain, blockchain Ubisoft, Care Bears, Guillaume Mammi, Metaverse, Metaverse Ubisoft, nft, NFTs, Non-fungible Token, Prince of Persia, Rabbids, Rabbids Invasion, Rayman, Snoop Dogg, The Smurfs, Tom Clancy’s gaming series, Ubisoft, Ubisoft blockchain, Ubisoft executive, Ubisoft Metaverse, voxelized versions of Rabbids, Warner Music Group, Web3
Jamie Redman

Jamie Redman is the News Lead at News and a financial tech journalist living in Florida. Redman has been an active member of the cryptocurrency community since 2011. He has a passion for Bitcoin, open-source code, and decentralized applications. Since September 2015, Redman has written more than 5,000 articles for News about the disruptive protocols emerging today.

Image Credits: Shutterstock, Pixabay, Wiki Commons, The Sandbox, Rabbids, Ubisoft,

Disclaimer: This article is for informational purposes only. It is not a direct offer or solicitation of an offer to buy or sell, or a recommendation or endorsement of any products, services, or companies. does not provide investment, tax, legal, or accounting advice. Neither the company nor the author is responsible, directly or indirectly, for any damage or loss caused or alleged to be caused by or in connection with the use of or reliance on any content, goods or services mentioned in this article.

Via this site